Social Media Specialist
PM-International Alle Jobs anzeigen
- Schengen, Remich
- Unbefristet
- Vollzeit
- Support the continuous development and execution of the global social media strategy
- Create, publish, and optimize engaging content across key platforms, including TikTok, Instagram, Facebook, LinkedIn, and YouTube
- Identify and leverage platform trends, creators, and new features to increase reach, engagement, and brand relevance
- Manage editorial calendars, content planning, and scheduling across global and local markets
- Execute community management by actively engaging with audiences, responding to comments and messages, and fostering brand loyalty
- Support and coordinate paid social campaigns, including asset preparation, performance tracking, and optimization
- Collaborate with international country teams to ensure content aligns with global brand guidelines while remaining locally relevant
- Build structured social media reports (weekly/monthly) with clear performance analysis across all channels
- Define, track, and optimize key KPIs such as reach, engagement rate, conversion, follower growth, watch time, and ROI
- Translate data into actionable insights and strategic recommendations to continuously improve content performance and campaign effectiveness
- Analyze content performance (including YouTube video performance, retention, and watch time) to refine storytelling and formats
- Support social media coverage at events, company activities, and travel incentives when required
- Bachelor’s degree in Marketing, Communications, Media, or a related field
- 2–4 years of hands-on experience in social media (brand, agency, or digital environment)
- Strong understanding of major platforms and algorithms (TikTok, Instagram, Facebook, LinkedIn, YouTube)
- Proven experience in growing social media channels and creating engaging, trend-driven content
- Strong analytical mindset with experience in reporting and deriving insights from performance data
- Experience with social media and analytics tools (e.g., Meta Business Suite, Hootsuite, Asana, YouTube Analytics)
- Solid understanding of content creation, storytelling, and best practices across formats (short-form, long-form, video-first)
- Excellent command of English (written and spoken); additional languages are a plus
- Ability to work in a fast-paced environment and collaborate within international teams
- Willingness to participate in company events and occasional business travel
- An international, young, and dynamic work environment in a fast-growing company
- Excellent career development opportunities
- Christmas bonus + summer vacation bonus
- Private pension insurance
- Company performance bonus
- Lunch vouchers
- Free parking
- Generous social benefits, including monthly free products and employee discounts
- Free use of the in-house gym
- Housing allowance for employees living in Luxembourg
- Access to training and development programs
- Company events, afterwork gatherings, and seasonal celebrations